GRAPHIC DESIGNER

GRAPHIC DESIGNER ABOUT


RACHEL WAGNER



PRECISION CHEMICAL 
CONTRACT WORK
2021-2022

︎ Marketing Materials
︎ Social Media Content
︎ Print and Digital Media


Precision Chemical Technologies Inc. is a 100% Canadian-owned and operated business that manufactures cleaning and disinfecting products for the janitorial, commericial cleaning, automotive and agriculture industries. My role as Precision Chemical’s Graphic Designer and Social Media Content Creator has not only given me the opportunity to create new print and digital assets for the company, but also take on the role of social media content creator and manager.

The marketing materials follow a pre-existing brand guide to ensure regularity with all other documents created with the purpose of informing potential clients about Precision Chemical and the products offered. However, these assets also consist of custom layouts and graphics to display innovative design solutions while effectively demonstrating the corporate design standard.

As the company’s content creator, I have developed and designed a cross-channel social media strategy to audiences across Instagram, Facebook and LinkedIn to increase our online presence to both local and international clientele. These graphics aim to engage, inform, and captivate our target demographics on these channels through their use of intriguing copy, bright colour palette, and customized illustrations relevant to Precision, without being a direct copy of the corporate standard.


© Rachel Wagner 2022